7 Strategies to Attract the Best Offers for Your Home

Gone are the days of historically low mortgage rates when all a home seller had to do was put a sign in their yard to get multiple offers often much higher than asking price. Today however, is a different story and the market continues to change as mortgage rates rise and fall.

In today’s market with higher prices and even higher mortgage rates, current buyers are much more discerning as their limits of affordability have led them to prioritize cost, condition, and overall value of a home they purchase.

Home inventory remains low and it is still a great time to list your home; however some basic prep, the right price, and a good local real estate agent who knows how to market your home can make a huge difference in getting your home to stand out above the rest.

If you are thinking about selling your home and want to get the most money possible in this market, this list is for you. Here are sever strategies to attract the best offers and maximize your real estate returns.

1. GET A PRE-LISTING INSPECTION

Traditionally a homebuyer hires a professional to complete a home inspection once under contract and during the inspection period, but why wait? Having a pre-listing 4-point inspection before you put your home on the market can be a huge advantage.

The 4 Point Inspection covers four major areas in your home: the roof, electrical system, plumbing system, and the HVAC system. In fact, the 4-point inspection report is exactly what the insurance company will more than likely require before a new buyer can obtain a homeowners insurance policy on the home they are purchasing.

Getting a pre-listing inspection will allow you to understand your home better and identify any issues and address deficiencies rather than finding out mid-transaction, when it could cost you more in the form of concessions, a delayed closing, or a canceled sale.

We can help you decide if a pre-listing inspection is right for you. And if it identifies any concerns, we can advise on which items need attention before you list your home.

2. CONSIDER STRATEGIC UPGRADES

Embarking on major renovations before putting your home on the market doesn’t always make financial (or logistical) sense. However, certain upgrades are more likely to pay off and can help elevate your home in the eyes of buyers.

For example, new floors can result in a huge return on your investment if your floors are in very poor shape. Even simple and inexpensive fixes can make a big difference in how your home shows to potential buyers. A fresh coat of paint in a neutral color, modern fixtures or hardware, and new caulking around the tub or shower can help your home look its best. And don’t forget the landscaping or the front of your home as this is the first impression a buyer has of your home even before walking in the front door.

However, before you decide to make any changes to your home, let us take a look. We know what today’s buyers are looking for and we can help you decide if a particular investment is worthwhile.

3. LET US HELP YOU STAGE YOUR HOME OR HIRE A HOME STAGER

To get standout offers, you need potential buyers to fall in love with your home and they are much more likely to when they can envision themselves living in your home.

That’s where home staging comes in and why it is so important. Staging includes even the simplest of tasks and decluttering and packing away personal items is top on the list.

With Tina’s visual design background, our consultation, and our staging checklist, you will feel confident in how your home presents to potential buyers during showings and open houses.

4. EMPLOY A COMPETITIVE PRICING STRATEGY

While it is tempting to list your home at the highest possible price, the approach can backfire in this market. Homes overpriced tend to sit on the market longer and even drive away potential buyers and potential offers.

Alternatively, if you price your home competitively and at the perfect price, it will attract potential buyers and may get your multiple offers and increase your selling price.

We will make an appointment with you to come and view your home, gather all the necessary information, look at other homes near your that have sold or are on the market, and we will do a Comparative Market Analysis to help determine the ideal listing price for your home.

5. OFFER BUYER INCENTIVES

Depending on your situation, sometimes it can be advantageous to sweeten the deal for potential buyers by offering buyer concessions. Concessions can be especially helpful to a buyer in our current market when buyers are struggling with affordability and concerned with their monthly mortgage payments.

Buyer concessions can include a wide range of items such as: buying down their interest rate, offering closing cost credits, or paying HOA fees for a specified period of time. It could also be something even more simple like throwing in that fire pit or lighting in your backyard that they love so much.

Buyer incentives vary and valuing them can get complicated. We’re happy to talk through the options that might make sense for you. And remember, nothing has to be decided up front, it could all be part of the negotiations.

6. USE A PROVEN PROPERTY MARKETING PLAN

Remember, in today’s market, sellers need more than just a sign in their yard to sell their home and a strategic marketing plan is essential to get your home in front of as many interested and qualified buyers as possible. Our multi-step approach to marketing can have a big impact on the success of your sale. Reach out to learn more about our multi-step marketing plan to discuss how we can generate interest and offers for your home.

7. WORK WITH AN AGENT WHO UNDERSTANDS YOUR AREA

To get the best offers possible, you need a real estate agent who knows your area inside and out.

Any agent can pull comparable sales data, however a local and full-time agent understands the local market and what buyers are looking for, knows the area and neighborhoods, has a handle on negotiation trends in the area, and we work with active buyers searching for homes like yours.

We grew up in Brevard County and have been here since 1977. That puts us in an ideal position to help stage, market, price, and negotiate to put you in a great position for a quick sale and maximum profits. And let’s face it, isn’t that why you hire us in the first place.

LET’S GET MOVING

Are you ready to get a great offer for your home? Our multifaceted approach can help you maximize your real estate returns. Reach out for a free home value assessment and customized sales plan to get started!

SELLING YOUR HOME IN BREVARD COUNTY?

Get a FREE copy of our 9 Critical Questions Magazine - Questions to ask before you hire your real estate agent. Just click the link. 9 Critical Questions to Ask Before Hiring a Real Estate Agent to Sell Your Home!

BUYING YOUR HOME IN BREVARD COUNTY?

Get a FREE copy of our 9 Critical Questions Magazine - Questions to ask before you hire your real estate agent. Just click the link.  7 Homebuyer Strategies Magazine - To The Lowest Payment When Interests Rates Are High

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